WSDLA Holds Seminar on the “Art of Influence”

WSDLA Conference

WSDLA held a seminar presented by Chris Widener, a successful trainer, speaker, author and businessman. The subject was The Art of Influence, the topic of one of his books. Influence is about being able to change other people’s thoughts, beliefs and actions. The presentation helped us discover how to create trust, respect, admiration and loyalty from our employees and customers.

Chris did a great job of presenting the material. He used equal parts of humor, storytelling, audience participation and his own enthusiasm to keep everyone on the edge of their seats. His message was straight and to the point. Much of the focus was on being an optimist in every situation, why standards of excellence are so important and that integrity breed’s trust.

Speaker notes are available. Email me if you would like a copy.



SDLA Holds Marketing for Profits Seminar with Kyle Nesbit – October 2, 2018



JOct 2 Seminar


WSDLA (Western States Drycleaners & Launderers Association) recently held a marketing seminar that was sponsored by A.L. Wilson. The seminar was presented by Kyle Nesbit who also introduced this presentation at the recent CCA show in Long Beach, CA.

Kyle is Vice President of Business Development at Edit TX (dba Memories Gown Preservation, MW Cleaners, Tide Dry Cleaners), with responsibility for brand management, gown preservation operations, information technology strategy, and marketing programs.

Kyle sees public speaking opportunities as his way to give back and serve the retail dry cleaning industry that has been a blessing for him and his family for 40+ years. Below is a list of some of the topics discussed in his Marketing for Profits seminar:

  • Creation of a Marketing Calendar
  • Customer Loyalty Programs
  • Standardized Integrated Marketing Campaigns
  • Marketing Automation
  • Reputation Management
  • Website & Mobile Technologies


 WSDLA Educational Seminar 6/12/2018



June 12 Seminar



Customer Service Seminar Presented by Jim Groshans of FabriCoach, LLC 2/13/2018


Holiday Social - 2018


Cookies courtesy of Jane Hay who baked them all. Each batch taste and quality control checked by Bill Hay (somebody had to do it).


Heath Bolin receives a plaque recognizing his service as WSDLA President for 2016-2017.
Dave Eckenrode was recognized as Allied Tradesman of the Year for his support of WSDLA.


Holiday Social - 2016

Jeff Schwarz with A.L. Wilson receives Allied Tradesman of the Year 2016 for his efforts on behalf of the association.

                                              Larry Blankemeyer - Laundry & Cleaners Supply and Jae Chin - Super Cleaners

                             Charlotte and Kim Walton - Maroney's Cleaners


Trudy Adams presents Creating a SUPER CSR on 9-22-2016.


2015 Holiday Social

Dave Silliman, current President of WSDLA passes the gavel to the new President, Heath Bolin, Sparkle Cleaners, Tucson, AZ. Heath is also seeking the position of DLI Director for District 7. He has been a long time WSDLA board member.
Dave Silliman receives a plaque for his dedication to the association as President for 2015.


Larry Blankemeyer with Laundry & Cleaners Supply receives a plaque awarding him with Allied Tradesman of the year. An organization like WSDLA relies heavily on its Allied Trade members and none perform more consistently than Larry.


                             Holiday Social 2015


Peter Blake presents Social Media and Marketing Seminar to Arizona drycleaners.



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